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GPS vehicle tracking helps your drivers make on-time deliveries.
Being late will upset your customers. They might even leave you for one of your competitors. Worse yet, they might go online and leave you a bad review.
In that case, you’re not only losing your current customers – a bad reputation online will make it hard for you to attract new customers, too.
So, when it comes to keeping your customers happy, arriving on time is just as important as product or service quality.
Businesses that ignore the benefits of GPS tracking do so at their own peril. They struggle to meet their customer’s expectations, and they also spend more on gas and other expenses than they have to.
Let’s take a closer look at what you miss out on when you don’t use a GPS tracking app.
#1 You Don’t Know What Your Drivers Are Doing
Imagine you’re an office worker, and usually, your boss is at work with you.
At any moment, they might walk around the corner and check up on what you’re doing.
Most people work pretty hard in that situation. No one wants to get in trouble with their boss.
But then, one day, your boss goes out of town.
You’ll probably kick back and relax a bit, right?
You’ll take some time to chat with your coworkers and see what your friends are up to on Facebook.
Workers just aren’t as productive when they’re not being supervised. For a driver, every day is like that.
They’re almost always unsupervised. So they tend to slack off more than the average worker. They know they’re not being watched, so they know they can get away with it.
Route4Me’s trucking GPS app enables you to track your drivers in real-time.
You can make sure your employees are doing exactly what you’re paying them to do.
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#2 You Can’t Control Fuel Usage And Driver Safety without GPS Tracking
In addition to showing you where a driver is, an app for truck GPS tracking also shows you how fast they’re going.
That means you can catch drivers when they’re speeding and tell them to slow down.
Stopping your drivers from speeding helps your business in a couple different ways.
First of all, the US Department of Energy finds that speeding lowers gas mileage by around 33%.
Also, speeding makes it more likely that your drivers will get into an accident.
Plus, a multi-stop route planner with GPS truck tracking can help you plan well-optimized routes with accurate driving directions for deliveries.
#3 You Can’t Stop Waste without GPS Vehicle Tracking
If a driver parks their car and leaves the engine running for a while, that’s going to waste a lot of fuel. And fuel costs money, of course, so wasting fuel like that won’t do your bottom line any favors.
A commercial GPS tracker will notify you if a vehicle has been idle for a long period of time. You can cut down on waste and increase your profit margin.
RELATED: Are Unions Angry About Your GPS Tracking? Here’s How To Work With Them
#4 You Can’t Recover Cargo If It Gets Stolen
The FBI estimates that US businesses lose around $30 billion to cargo theft every year.
When you’re transporting valuable cargo, you should be aware that you’re a target for thieves. And since you can’t stay in your vehicles 24/7, there’s always a chance that the thieves will succeed and make off with some of your goods.
A route planner with GPS vehicle tracking allows you to track stolen property down and recover it as soon as possible.
RELATED: GPS Tracking Protects Vehicles And Cargo From Theft
#5 You Can’t Ensure Excellent Customer Service without GPS Truck Tracking
Imagine this final mile delivery scenario: one of your drivers is on their way to make a delivery to a customer, but then their vehicle breaks down.
Without GPS truck tracking, there’s nothing you can do. Whatever your driver is delivering won’t make it to the customer on time, so they’ll get upset, and your reputation will take a hit.
But if you do have a route optimizer with vehicle tracking, you’ll be able to make the delivery on time, even if your driver breaks down.
RELATED: How Route4Me’s Routing Optimization Software Can Help You Deliver A Great Customer Experience
That’s because you can see where all your drivers are on the map route planner’s interactive map.
You’ll know exactly where the driver broke down, so you can re-optimize the affected route send one of your other drivers over to pick up the package and take it to the customer. At the same time, the original driver waits for roadside assistance.
Also, a delivery route planner with GPS vehicle tracking comes with a customer portal to enable your customers to track shipments, order statuses, delivery dates, tracking updates, and more.
So, do you have any questions about GPS vehicle tracking ? Let us know in the comments section below.
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