Expand Into New Markets With Confidence: How a Driving Route Planner Can Calculate Your Exact Costs

How a Driving Route Planner Can Help You Expand Into New Markets
Featured image credit : kurhan/Shutterstock.com

Expanding into new territories can be expensive. Conventionally, if you want to expand your business and serve more customers, you need to hire more employees. That means additional salaries, benefits, and taxes. And, if you run a field service business that sends your employees out to meet customers, you’ll need to buy more vehicles and pay for more gas and vehicle maintenance, too. Can you afford all that?

But, when you have the right tools, you don’t need to hire more employees to serve more customers. With a driving route planner, you can guarantee that every route you give your drivers is the most efficient route possible. So, your drivers can visit more customers every day without having to rush to do so. You can then expand your business without hiring more staff members.

Learn if Entering New Areas Works for Your Bottom Line

Before venturing into a new business opportunity or taking on a new client, first check if it’ll be cost-effective for your company to do so. Not all breaks are meant to be seized, especially for a fleet business. Sometimes, your business could lose more just because you failed to consider the costs.

The good news is that a route planner, such as Route4Me, allows you to create mock routes that will show you exactly how much it’ll cost (in terms of fuel expenses and employee wages) to visit a hypothetical set of addresses. In this way, you’ll know if expanding into a certain area is really worth it.

Discover How Your Bids Could Be Improved

Making bids is a delicate art. Bid too high and one of your competitors will probably win the contract; bid too low and you won’t be able to make much profit. You might even underestimate your expenses so much that you end up losing money if awarded the contract. That’s unacceptable.

A road trip planner is your crystal ball. With it, you’ll know exactly how much a new route will cost you before you try to win the bid. So, you’ll know exactly how low you can go, while still turning a decent profit. Your bids will be just right every time.

All in all, expanding into new markets is easy if you have the right tools, people, and direction and a trip planner makes that possible.

So, what strategy do you follow to expand into new areas? Have you ever used a driving route planner before? Do you have any questions? Please feel free to leave your comments below.

About author: Rahul Dasgupta

With a master’s in computer science and over two decades in logistics technology, Rahul Dasgupta is an authority in route optimization and last mile logistics. At Route4Me, Rahul uses his expertise to help businesses maximize delivery efficiency through strategic route planning and innovative logistics solutions, ensuring optimal fleet performance and cost-effectiveness.

Route4Me

About Route4Me

Route4Me has over 40,000 customers globally. Route4Me's Android and iPhone mobile apps have been downloaded over 2 million times since 2009. Extremely easy-to-use, Route4Me's apps create optimized routes, synchronize routes to mobile devices, enable communication with drivers and customers, offer turn-by-turn directions, delivery confirmation, and more. Behind the scenes, Route4Me's operational optimization platform combines high-performance algorithms with data science, machine learning, and big data to plan, optimize, and analyze routes of almost any size in real-time.